{"id":43266,"date":"2021-12-12T19:08:03","date_gmt":"2021-12-12T19:08:03","guid":{"rendered":"https:\/\/www.withinnigeria.com\/entertainment\/?p=43266"},"modified":"2021-12-12T19:15:48","modified_gmt":"2021-12-12T19:15:48","slug":"how-cigarette-companies-lobby-filmmakers-to-include-smoking-in-movies-nfvcb-boss-thomas","status":"publish","type":"post","link":"https:\/\/www.withinnigeria.com\/entertainment\/2021\/12\/12\/how-cigarette-companies-lobby-filmmakers-to-include-smoking-in-movies-nfvcb-boss-thomas\/","title":{"rendered":"How Cigarette companies lobby filmmakers to include smoking in movies \u2014 NFVCB boss, Thomas"},"content":{"rendered":"<p>Months after <strong><a href=\"https:\/\/www.withinnigeria.com\/entertainment\/2021\/06\/01\/nollywood-veterans-vow-to-stop-smoking-scenes-after-who-statistics-show-370000-children-smoke-daily\/\">Nollywood veterans vowed to stop smoking scenes<\/a><\/strong>\u00a0 in Nigerian movies due to the high rate of children smokers, National Film and Video Censors Board has commenced engagement with practitioners and stakeholders in the movie and entertainment industry to enforce the law banning smoking in movies, the News Agency of Nigeria reports.<\/p>\n<p>During the presentation of a communique at the end of an entertainment industry stakeholders\u2019 roundtable in Lagos, on Saturday (December 11, 2021), the Executive Director of the board, Adedayo Thomas made the disclosure.<\/p>\n<p>The roundtable focused on the National Tobacco Control Act 2015 and the National Tobacco Control Regulations 2019 in Lagos, as they relate to the entertainment industry generally.<\/p>\n<figure id=\"attachment_43267\" aria-describedby=\"caption-attachment-43267\" style=\"width: 697px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"size-full wp-image-43267\" src=\"https:\/\/www.withinnigeria.com\/entertainment\/wp-content\/uploads\/sites\/6\/2021\/12\/chioma_adebiyi\/2021\/12\/12\/Adedayo-Thomas2.jpg\" alt=\"\" width=\"697\" height=\"420\" srcset=\"https:\/\/www.withinnigeria.com\/entertainment\/wp-content\/uploads\/sites\/6\/2021\/12\/chioma_adebiyi\/2021\/12\/12\/Adedayo-Thomas2.jpg 697w, https:\/\/www.withinnigeria.com\/entertainment\/wp-content\/uploads\/sites\/6\/2021\/12\/chioma_adebiyi\/2021\/12\/12\/Adedayo-Thomas2-300x181.jpg 300w\" sizes=\"(max-width: 697px) 100vw, 697px\" \/><figcaption id=\"caption-attachment-43267\" class=\"wp-caption-text\">Executive Director of the NFVCP board, Adedayo Thomas<\/figcaption><\/figure>\n<p>Thomas said the engagement was geared towards ensuring that practitioners in the movie industry adhered to no-smoking laws and other relevant laws of the country in Nigerian movies, among.<\/p>\n<p>The NFVCB boss noted that the board and the Federal Ministry of Information and Culture were worried about the growing evidence linking the entertainment industry with increasing tobacco use and its impact on public health.<\/p>\n<p>He added that NFVCB prioritised classification of movies with smoking scenes and tobacco depiction, and would ensure they were fully enforced.<\/p>\n<p>He also advised the National Assembly, Ministry of Health and other relevant authorities to involve movie industry players in their engagement, so as to be on the same page on the implementation of the legislation.<\/p>\n<p>He said, \u201cStakeholders observed that smoking in movies and the entertainment sector is a pathway to young people embracing smoking.<\/p>\n<p>&nbsp;<\/p>\n<p>\u201cThe tobacco industry uses sophisticated marketing mix to promote smoking on set and in the entertainment sector.<\/p>\n<p>\u201cEntertainment stakeholders are deliberately targeted by the tobacco industry either through financial inducement, misinformation and other subtle approaches to further the glamorisation of smoking in the movies and entertainment sector.<\/p>\n<p>\u201cAwareness on the dangers of smoking in movies and the entertainment sector in the digital media space is still low.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Months after Nollywood veterans vowed to stop smoking scenes\u00a0 in Nigerian movies due to the high rate of children smokers, National Film and Video Censors Board has commenced engagement with practitioners and stakeholders in the movie and entertainment industry to enforce the law banning smoking in movies, the News Agency of Nigeria reports. During the [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":43273,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"footnotes":""},"categories":[3],"tags":[7884,7886,7885,141,7888,7887,7889],"class_list":["post-43266","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-celebrities","tag-cigarette-companies","tag-filmmakers","tag-lobby","tag-movies","tag-nfvcb-boss","tag-smoking","tag-thomas"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How Cigarette companies lobby filmmakers to include smoking in movies \u2014 NFVCB boss, Thomas<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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