The Advertising Practitioners Council of Nigeria (APCON) has disclosed that it will sanction Sterling Bank over a controversial Easter ad likening the resurrection of Jesus Christ to Agege Bread.<\/p>\n
This was contained in a statement issued by Olalekan Fadolapo, the registrar\/chief executive of the advertising industry regulator.<\/span><\/p>\n In celebration of Easter, Sterling Bank had posted an Easter ad on social media<\/a> platforms and also sent its customers via email.<\/span><\/p>\n The message contained a picture of a golden bread divided into two with the caption \u2018Like Agege Bread, He Rose!\u201d<\/span><\/p>\n Agege bread is a popular Nigerian bread known for its soft, stretchy and chewy texture.<\/span><\/p>\n The post sparked public criticism from Nigerians who expressed their outrage online.<\/span><\/p>\n Many chided the bank for diminishing the essence of Easter, while some found the post funny.<\/span><\/p>\n https:\/\/twitter.com\/Airsae\/status\/1515623216252960779?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E1515623216252960779%7Ctwgr%5E%7Ctwcon%5Es1_&ref_url=https%3A%2F%2Fd-22086454621066589439.ampproject.net%2F2203172113000%2Fframe.html<\/p>\n @Airsae, a Twitter user, wrote, \u201cHow can you compare the rising of Jesus Christ with the rising of Agege bread?\ud83d\ude21 is this a joke or what? Sterling bank, O wrong now!\u201d<\/p>\n https:\/\/twitter.com\/Daybor\/status\/1516021716895645697?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E1516021716895645697%7Ctwgr%5E%7Ctwcon%5Es1_&ref_url=https%3A%2F%2Fd-22086454621066589439.ampproject.net%2F2203172113000%2Fframe.html<\/p>\n \u201cI see nothing wrong with sterling bank \u201cAgege bread\u201d Easter Message That Sterling bank Agege bread shii funny gan but based on say the ogun and \u00ec\u1e63\u00f2ro wen dey the land thick well well, dem gats collect.<\/p>\n — Alpha9 (@demolayinka) April 18, 2022<\/a><\/p><\/blockquote>\n
\nThat is Poetry!,\u201d @Daybor, another Twitter user, said in a post.<\/p>\n\n